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Membrana Media enters Turkish market

4 min
read
October 18, 2022
Inna Andrieieva
Membrana Media enters Turkish market

What happened?

Membrana Media is happy to announce that from now on we are working on the Turkish market!

Why?

Earlier this year, we were invited to an event that Google held for local Turkish publishers. During the event we had a chance to communicate with lots of publishers and we’ve noticed that all of them had the same problem. Most publishers are leaving lots of money on the table since they don't have video content or know how to implement it efficiently. With this in mind, we want to help Turkish publishers reshape the way they communicate with their audience and to gain a new revenue stream with a video advertisement

How can we help?

If you are a publisher, you are probably familiar with these problems. For example, you have a lot of ads on your websites, but your audience doesn't click on them as it’s not interested. So you sell your ad space without an auction for the same price to everyone, or you just realize that your website could bring more revenue than it does now. 

Firstly, we want to say that these problems are not only familiar to you, as “how to get the most out of your website and use it to its full potential” is a global issue. 

Secondly, it's important to note that these problems are solvable. What's more, we at Membrana media have found a solution that suits all publishers, regardless of location. This way is a video production tool for publishers. How does it work?

  1. We analyze your website.
  2. With an A/B tests series, we determine the best way to change the advertising on your website.
  3. Then, we choose the best format for your video ads on your website. 
  4. Our next task is to create a video with the best user engagement.
  5. As a result, we get a system that increases audience reach and engagement rates, doesn't annoy users, and generates more revenue with less advertising.

With this technology, we achieved excellent results in the Ukrainian market. Even when we used it on publishers’ websites during the war, we earned +110% in just three months of work. All in all, our partners reached over $7.3 million! 

We are familiar with the problems in the Turkish market and understand how to solve them. We know that your readers get fed up with many banner ads, and you just can't cut it without losing revenue. In addition, we understand how important it is for a publisher to have multiple sources of revenue from a website and to ensure they all bring in the maximum revenue. 

That said, we want to assure you that if we start working with you, you will significantly improve your results because: 

  • We take a detailed look at each website's analytics and strategize our work before we start. 
  • We never work from a template; we select unique solutions for each publisher and test them through AB testing. 
  • Membrane Media is an MCM partner, so we have access to all the latest Google released products and closed betas to provide our publishers with a cutting-edge ad stack. 
  • We produce detailed reports on every action we take and the outcome. 
  • Our international team is online 24/7, so we can answer any questions you may have when you need us.     

The Turkish market is unique, but at the same time, it has the same problems as others. We can help you solve them without any extra effort on your part; our team will handle everything! 

Video media is the next step in monetizing your website. Do it now and improve your performance in the next three months! Email us and tell us about your website, so we can give you a free consultation today about how you can use Membrane Media Video Production! 

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